Canopy's full suite of MLR solutions, and unique service model, has revolutionized pharmaceutical content review.
At Canopy, we provide best-in-class MLR Solutions. Our 360° suite of services covering MLR Operations, Regulatory AdPromo Review, Medical Review, Consulting, and Technology is focused on one goal; keep content moving through the MLR process as quickly as possible, while driving quality, efficiency, and compliance. Our highly trained, agile teams work together across multiple regions, offering 24-hour global solutions supported by our internal people and processes, and driven by our desire to provide unparalleled service excellence.
Meet the Team
Joanna Bova
Joanna Bova
Head of MLR Solutions

Our Offerings

Coordination Services

We provide best-in-class MLR Coordinator Services, with a focus on quality, efficiency, and compliance. Canopy coordinators are highly trained in all aspects of content review, with a focus on meeting facilitation and document management. Our services are provided in accordance with your organizational processes and aligned with industry best practices.

Marketing Operations Services

Canopy’s Marketing Operations Specialists provide best-in-class support within your content lifecycle management and business critical launch activities. We partner with internal stakeholders to manage processes and drive efficiencies, allowing you to focus on the go-to-market strategy and objectives.

Medical Review

Trusted Partner with Global experience in the review and approval of commercial and medical materials.  Expert leadership in the development and/or review of procedures and workflows.  Our experienced and collaborative team helps clients meet their goals with a balanced approach while maintaining compliance with industry standards.

Our review services include:

  • Serving as the Medical Promotional Reviewer supporting the review of both commercial and medical materials for assigned therapeutic areas and brands.
  • Verifying and contributing to the medical and scientific accuracy of content and claims.
  • Collaborating with stakeholders across Commercial/Marketing, Regulatory Affairs, Legal, and Compliance and engaging cross-functional solutions and recommendations.
  • Providing medical insight and perspective into the development and direction of new and novel marketing campaigns and materials.
  • Fully investing in your success and serving as an extension of your team.
Training Services

Canopy provides a variety of MLR Training Services, led by adult-learning specialists and industry experts, with a focus on new hire training, change management refreshers, and general MLR process training. We collaborate with you to create custom training content to match your internal processes and content review platform. Training services are provided on an as-needed or recurring basis, in an interactive, instructor-led model. Our Training Specialists are well versed in the latest digital training options and can create micro- or full-length e-modules for use in your learning management system (LMS).

Editorial Services

Canopy's Editors understand the unique requirements within Life Sciences material creation and review. Our Editors partner with stakeholders throughout the process to ensure materials are created, approved, and released for use in accordance with brand guidelines, reviewer directions, and OPDP regulations.

Submissions Coordination / Binder Services

Canopy's Submissions Coordinators provide strategic and tactical support for the binder building process. Our dedicated team of Submissions Specialists have a deep understanding of promotional review, Veeva Vault PromoMats, and binder preparation requirements. Specialists are supported by an experienced team of MLR and Regulatory Operations Managers who understand the importance of timely, accurate compilation and submission to Health Authorities.

Medical Fact Check / QC Review

Canopy’s Medical Fact Check / QC Review team provides full service medical information review to ensure accuracy and compliance of materials and data interpretation supporting promotional and medical materials. Our skilled Specialists meticulously review and verify all data points and claims presented in your materials before they are routed for MLR review. Our Specialists are supported by industry leading PharmD’s to ensure accurate presentation and interpretation of data, allowing faster review of more accurate materials.

  • Review all data points referenced in materials
  • Ensure values accurate match original reference
  • Ensure references support claims
  • Drive accuracy and compliance
Veeva PromoMats & MedComms Services

Canopy is a long time Veeva Partner and has successfully delivered on hundreds of Veeva related projects.   We leverage our expertise in MLR workflow to facilitate our client’s implementation, configuration, project management, and migration needs within Veeva PromoMats & MedComms.     A properly configured and supported Veeva platform increases efficiency and compliance with the result of an accelerated review process.

Help desk support (Level 1-3) for both PromoMats & MedComms users is provided on a global basis through our support centers in North America, Europe, and Asia.

Librarian Services

Our Librarian Services Team works seamlessly with your organization to properly manage the digital assets and references in your content review platform. We ensure metadata is consistent with organizational guidelines, naming conventions are followed, and components are renewed or expired in accordance with SOPs. Our processes and service drive efficiency and compliance and provide a better user experience.

Regulatory Review

Global experience with the review and approval of promotional materials (drugs, biologics, medical devices), launch planning, advisory comment and interactions with OPDP/APLB. Expert leadership in the development and/or review of procedures and workflows, as well as ongoing analysis of industry trends. Our experienced and collaborative ad promo consultants help clients meet their goals with a balanced approach to achieving business needs while maintaining compliance with industry standards and regulations.

Consulting Services

Canopy’s Content Consulting Team brings a depth of knowledge and industry experience to our engagements and applies proven methodologies to transform your business processes. Consulting Services include:

  • Business Processes – Our Senior Advisors evaluate your current, and future, business needs to design and optimize processes with the goal of maximizing efficiency and compliance.
  • Modular Content - Our team provides comprehensive Modular Content Strategy, Program Design, Implementation and Support.  Our experts include Content Strategists, Project Managers, Business Process Experts, and Veeva technologists.
  • Evaluations and Assessments – Our Data Analyst Team conducts a comprehensive evaluation and characterization of your content management system, including promotional assets, references, and digital components, with the goal of identifying process gaps and compliance risks. A detailed summary of findings, with suggested corrective action, is provided along with a future state roadmap to ensure you’re well-positioned for growth.
  • Metrics, Benchmarking, and Monthly Dashboards – Our Consulting Services Team creates customized reporting of critical data, including quantitative and qualitative analysis, allowing you to monitor and optimize your MLR Processes. Output is available in a variety of formats and can provided on a monthly basis.
“Canopy did an amazing job onboarding and managing the multiple assets across the Business Units. The transition and quick onboarding of Canopy team members enabled us to continue to deliver promotional assets for our patients and physicians.”
AD, Marketing Operations, Global Pharmaceutical Company
Decades of Proven Success, Hundreds of Clients
Life Sciences Clients
MLR Meetings Facilitated
Materials Approved for Distribution
“We are so thrilled with our Canopy team. This has been such a great partnership and your team has made such a significant impact to our team and the business partners is such a short period of time. Thank you!”

Contact Us

Regardless of where you are in your journey, we can help you achieve optimal success.
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